December 16, 2012

The Cheesecake Factory now opens in Kuwait

 



 
Cheesecake Factory, the award-winning and consumer favorite casual dining restaurant in the U.S.A., has made its much-anticipated debut in Kuwait. The occasion was celebrated at an official ribbon cutting ceremony hosted by David Overton, Chairman and Chief Executive Officer of The Cheesecake Factory Incorporated and Mohammed AlShaya, Executive Chairman, M.H. AlShaya. 
The opening of The Cheesecake Factory in Kuwait follows on the brand's successful Middle East launch in Dubai this August and continues its planned expansion across the Middle East with Alshaya, a leading international retail franchise operator in the region. The restaurant, occupying approximately 1,220 square meters with 475 seats, is located at The Avenues, Kuwait's leading mall.
The Cheesecake Factory's arrival in the Gulf has been overwhelmingly positive, reflecting our great potential in the region and affirming our decision to expand into the Middle East as part of our global expansion. Our reputation and brand awareness are far-reaching, and we are delighted to be growing The Cheesecake Factory with AlShaya, which has a remarkable legacy of retail leadership," said David Overton, Chairman and Chief Executive Officer of The Cheesecake Factory Incorporated.

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